On content ephemerality
classifying the different kinds of content
2025-09-13 14:11
// updated 2025-11-26 09:27
// updated 2025-11-26 09:27
We could classify content based on its ephemerality:
- evergreen (eternal)
- deciduous (eventual decay)
- dayflower (disposable)
"Evergreen" content
"the eternal facts"
- content that usually stays relevant for a long time, if not forever, without any updates, i.e. for common knowledge that rarely changes:
- mathematics
- academic papers
- biographies of deceased persons
- cooking recipes
- usually located on a "static" page that won't suffer from link rot
- people will bookmark if they find the content useful
- accessible long after its publication date from a stable URL
"Deciduous" content
"the trends" (shelf life on the order of months to weeks)
- content that usually stays relevant only for a while, but reaches an eventual end-of-life, i.e. for knowledge that can change or become obsolete:
- web development
- software releases
- developing stories about major disasters
- entertainment / travel / restaurant reviews (i.e. trends)
- usually a blog post or a forum post that may suffer from link rot if not posted on a popular website
- people might bookmark temporarily and share if necessary
- accessible long after its publication date but its timestamp remains important
- content becomes slightly more irrelevant each day
"Dayflower" content
"the news / the sports / the weather" (shelf life on the order of days to hours)
- "du jour" content that usually stays relevant for only a short time period:
- news stories about recent events
- developing stories about minor disasters
- sportswriting
- statistics at the time
- financial day-end reports
- sports league standings
- the day's weather reports
- opinions about recent events
- news stories about recent events
- most often appears in blog form
- people least likely to bookmark but most likely to share (especially "gossip")
- possibly accessible long after its publication date via a long URL
- but could be removed without notice without anyone really caring